An innovative merchandising stand designed to better present garden trellis has been launched by the UK's leading manufacturer of decorative and core garden timber ranges, Forest Garden.
Front facing and pre-stocked with three types of fast-moving trellis designs, the stand has the added advantage of being movable by fork lift truck. This flexibility means that the display stand can be relocated around the store and placed next to complementary product groups such as climbing plants, providing retailers with a great add-on sales opportunity.
Vicky Nuttall, Head of Marketing at Forest Garden, said: "Our new fan trellis merchandising stand is designed to be an excellent sales tool that will no doubt benefit our garden centre customers. With summer just around the corner, now is the perfect time to encourage consumers to get out into their gardens and get planting. With our new fan trellis merchandising stand retailers can maximise add-on sales opportunities, whilst providing their customers with a complete vertical gardening offering."
The three types of trellis compatible with the merchandising display are:
"¢ Hidcote Fan Trellis – an attractive fan lattice, 61cm height x 180cm width, to match the popular Hidcote lattice range (RRP £14.99)
"¢ Traditional Fan Trellis – a fine sawn trellis, 61cm height x 180cm width, with a RRP of £14.99
"¢ Heavy Duty Fan Trellis – a sturdy fan trellis, 66cm height x 183cm width, its ideal for training climbing plants (RRP £12.99)
To make it even easier for retailers to start making sales, Forest has confirmed that the merchandising stand is also supplied with pre-fixed merchandising header cards and priced shelf edgers.
