PSD Groundscare are delighted to announce a new partnership with leading German manufacturer SABO who are re-entering the UK and Irish market.
SABO is one of the leading brands for high-quality battery and petrol walk behind collection mowers for both residential and commercial markets.
For over 90 years, SABO has established an unparalleled brand reputation for state-of-the-art lawn mowers of premium quality, reliability and lifespan with a high market share in the specialized dealer channel.
PSD will be focussing on the sale of the walk-behind mowers, which for many years were branded in the instantly recognisable green and yellow of John Deere, known and loved by both commercial and domestic users alike.
In October 2020 John Deere decided to exit the WBM market and sold SABO to private equity company Mutares SE & Co who in September 2023 agreed to sell the company to an MBO (management buyout) led by Managing Director Lars Daniel and so finally returning SABO Holding GmbH, to private ownership. The range of collection mowers take the original tried and tested design and are now produced in a distinctive red colour.
SABO chose to partner with PSD due to their proven track record of successfully taking specialist landscaping equipment to market, in addition to PSD’s comprehensive list of carefully chosen specialist dealers.
Uncompromising brand quality has a long tradition at SABO. For more than 90 years, sophisticated engineering is combined with superior materials and functional design in Gummersbach, Germany. This has resulted in thoroughly reliable tools that make working in and around your garden as efficient and enjoyable as possible.
PSD has a long-standing track record of expertise in long and wet grass mowing solutions and the SABO range of mowers are perfectly set up for working in UK conditions.
The new range of SABO collection mowers is to be launched in the UK with immediate effect.
PSD Groundscare is the exclusive UK distributor of niche specialist landscaping equipment, with an extensive range of products from market-leading names and innovative European manufacturers including Eliet and Koppl.
PSD Sales Director Stuart Mercer said: “We’re extremely excited to add SABO to our portfolio and lead the reintroduction of this fantastic product line and we look forward to being able to offer the UK and Ireland the best range of collection mowers available. We have the infrastructure in place to be able to support customers with first-class after sales including spare parts and can’t wait to get going with the new range.”
Lars Daniel, SABO Managing Director comments on the recent partnership: “We are delighted that we have been able to secure this partnership with PSD to distribute our range throughout the UK & Ireland. They have a first-class reputation and we look forward to a long and successful partnership.
