This year's Commercial Vehicle Show, currently being held at Birmingham's NEC, has been the busiest for Mercedes-Benz, as the company unveils its new product line-up.
Stretching from a compact urban delivery van, the New Citan, to a heavy-hauling construction vehicle, the Arocs, there's also plenty in between. In fact, Mercedes-Benz is debuting five new vehicles on stand 5D10 in Hall 5. New Actros, launched in April 2012, is now the "oldest" vehicle in the Mercedes-Benz truck range!
Perhaps the biggest product on the stand is actually the smallest in the range. The New Citan marks the start of a completely new product and offering – and this year's CV Show is the first place where it's fully exhibited.
"At next week's CV Show we're showcasing a wealth of new products, showing that Mercedes-Benz is making enormous investments across the range to deliver efficient, safe, cost-effective commercial vehicles for operators that help drive British businesses forward," commented Marcus Breitschwerdt, President and CEO Mercedes-Benz UK Ltd.
"A new van or truck can be an important investment, and our team will be on site at the NEC in Birmingham to explain in detail how a new Mercedes-Benz can support their businesses."
Michael Kamper, Managing Director Mercedes-Benz Commercial Vehicles added: "Mercedes-Benz has enjoyed being part of every CV Show since it began nearly 20 years ago, and for this year, the first where the exhibition has achieved coveted International status, we're proud to be showing our biggest and best range of new products ever. Although I have attended many times in a previous life, this will be my first CV Show as Managing Director of Commercial Vehicles. I, along with over 90 of my UK CV colleagues, will be on the stand for the duration of the CV Show to meet current and future customers, and to discuss their needs - and our products and services. As a team we are really looking forward to an excellent three days at the NEC."
The performance of a giant and the thirst of a sparrow – the New Mercedes"‘Benz Citan is the efficient urban delivery van. The New Citan combines minimal CO2 emissions with great driving pleasure as well as great performance and low maintenance costs. The standard consumption of the Citan BlueEFFICIENCY is 65.7 mpg – no other urban delivery van with a combustion engine consumes less fuel or produces fewer emissions. Load space of up to 3.8 m³ and a maximum payload of 735 kg are equally remarkable. Perceptible quality and driving dynamics, outstanding safety and economy, exemplary versatility and resilience – the Mercedes"‘Benz Citan is the new professional among urban delivery vans.
A true Mercedes"‘Benz at first glance: the Mercedes"‘Benz Citan's confident look is unmistakable. The characteristic appearance revolves around the confidently displayed, chrome-plated star in the prominent and sturdy radiator grille with its three sporty, perforated fins. The Citan's distinctive headlamps and the arrow-shaped bonnet with its clearly defined edges are no less striking.
At this years show, the Citan will be shown in the shape of:
- Citan 109 CDI Van Long
- Citan 109 CDI Van BlueEFFICIENCY Extra-Long
- Citan 109 CDI Van BlueEFFICIENCY Long
- Citan 108 CDI Van Long
- Citan 109 CDI Dualiner BlueEFFICIENCY Extra-Long
- Citan 108 CDI Traveliner Long
The new Vito Effect is a special edition with real substance, combining the alluring styling and exciting driving characteristics of the Vito Sport with an efficient 113 CDI Euro 5 engine.
The Vito Effect features an exclusive body kit including chrome radiator grille, 18" light alloy wheels, colour-coded bumpers and exterior side skirts as standard. Also included are the standard safety elements provided on all Mercedes-Benz Commercial Vehicles including ADAPTIVE ESP Electronic Stability Programme, Belt tensioners for driver and passenger, driver's front airbag, halogen fog lights and three-point seat belts for all seats.
The state-of-the-art four cylinder CDI engine sets standards in terms of economy and sustainability - and naturally it delivers everything you would expect from a van bearing the three-pointed star: first-rate workmanship, legendary durability, and unique reliability.
Steve Bridge, Van Sales and Marketing Director for Mercedes-Benz UK, said: "This year's CV Show is hugely exciting for us with the show launch of the New Citan. It is the newest member of the van range but is also our first Mercedes-Benz commercial vehicle launched into the SME market. Alongside the Citan we are also pleased to have the new Vito Effect, another addition to the Vito range showing how adaptable our vans are."
