Leading
lawnmower manufacturer Cub Cadet has launched a two-month sponsorship campaign
with the most prestigious football league in Spain, La Liga.
The company made the investment to tie in with its
innovative, precision, high-quality Infinicut lawn mower range, suitable for
cutting sports turf and pitches.
During matches, running from March 17 - May
19, a series of animated stadium ads will be on display around the pitch with
the slogan ‘Cub Cadet – Mow Like a Pro’. These commercials will be broadcast across European TV channels,
as well as exclusively on ITV4, which means that they will be seen by millions
of viewers.
Football and gardening fans can follow the
sport turf experts’ campaign
on social media with the hashtag #CubCadetFootball.
