Following a successful competitive tender, Norwich-based marketing agency,
OneAgency, has been appointed by the Grounds Management Association (GMA) to
lead the marketing communications activity for this year’s SALTEX.
Now in its 76th year, Europe’s largest sports amenities and landscaping
trade exhibition, SALTEX, will be held at Birmingham’s NEC over two days 2-3
November.
GMA Commercial and Events Director,
Sarah Cunningham says: “We have every confidence that
OneAgency’s digital-led, integrated marcomms approach will help us to realise
our ambitions to attract record visitors and make this year’s SALTEX one of the
best yet.
“People are keen to get back to face-to-face events, to network with
industry colleagues, learn about the latest innovations, and see what manufacturers
and industry suppliers have to offer. We are delighted to welcome the OneAgency
team into the SALTEX family.”
OneAgency Account Director, Liz
Cooper says: “This is an exciting win for the agency. Our
work for the GMA will call upon the distinctive creative, digital and PR
disciplines that we have within the agency. We know SALTEX well as we have
attended with exhibiting clients for a long time. We now look forward to
working with the team at the GMA to boost both engagement and numbers from
exhibitors and visitors alike.”
