With
over 16 years of experience in the groundcare sector, Ben Cook has been
appointed as the new INFINICUT Territory
Sales Manager for Wales and the North of England.
Ben’s
industry knowledge and proven track record in both a service and sales capacity
bring additional strength and technical support to the INFINICUT sales force.
After completing his NVQ Level 2
in Land Based Service Engineering at Myerscough College, Ben jumped straight
into his first role with Balmers GM Ltd – where he stayed for the duration of
his working career prior to joining INFINICUT in April 2024.
Starting
out in a service technician role, Ben made the transition to Sales
Representative in 2017 where he used his technical know-how to develop
productive client relationships and drive sales across the Balmers GM
groundcare portfolio. It was also during this time that Ben became well-versed
with the INFINICUT golf and sports
turf ranges, with Balmers GM joining the network of approved dealers in 2020.
“I’m really pleased to be
embarking on the next chapter of my career with the INFINICUT team” Ben says. “Their market-leading pedestrian
mower range is innovative and well-respected with professionals across the
sporting spectrum, something I witnessed first-hand with the breadth of venues
I had the pleasure of visiting during my time at Balmers and already since
starting in my new role. With more exciting developments in the pipeline, it
feels like an incredibly exciting time to join and I look forward to working
alongside our dealers to support customers old and new.”
Also commenting, INFINICUT Sales Manager Alan Jack added, “Ben’s enthusiasm
and understanding of the industry will undoubtedly bring benefit to our
customers in Wales, and in the area north of Birmingham up to the Scottish
Borders. He joins just in time for the hectic summer season and has well and
truly hit the ground running!”
When not running around selling
mowers, Ben can often be found literally pounding the pavements and
successfully completed the London Marathon in 2023 raising over £5000 for
Hospice UK. Besides running, Ben is a keen sports fan and particularly enjoys a
day out at the horse racing.
