With the creation of the Remarketing Division at Develon Europe, formerly known as Doosan Construction Equipment, the company has launched a new digital platform for the company’s dealers, as well as end-users and contractors to sell and procure used equipment from all brands on the market.
Luca Perlati, Remarketing Manager at Develon Europe, says: "Develon's equipment business has grown significantly over the last few years and having the best and most up-to-date tools to record, manage and sell new and used equipment is very important to maintain growth, gain market share and to increase Develon's brand awareness.”
Develon is focused on ensuring that its dealer network is equipped with the most advanced remarketing tools available to provide the best service to its customers and to be competitive in the used equipment market, which is expected to continue to grow in the coming years.
The new used equipment platform at Develon Europe has been established through a project with Mascus, a provider of used equipment management tools and Europe's leading online classified site for buying and selling used heavy machinery and industrial vehicles.
Through this collaboration, Develon Europe has been able to ensure that quality used machinery, equipment and parts are available from its European dealer network. With the upgraded platform and additional used equipment tools, Develon aims to increase the second-hand value of all items on the market by maximising awareness and interest in high specification European machinery.
Rickard Krøtø, Managing Director of Mascus, states: "We are thrilled to continue the collaboration with Develon Europe, a global leader in heavy construction equipment manufacturing, and count them on the growing list of major OEMs using our remarketing solutions. This relationship underlines our ongoing efforts to help dealers expand their online business. In the long run, we continue to provide local support to Develon dealers with sales and marketing advice, and valuable insights into the used equipment market."
Luca Perlati adds: "Establishing the new Remarketing Division at the Develon Europe HQ in Prague in the Czech Republic and the further push for tools to collect, manage and sell our dealers' used equipment is a clear indication of Develon's strategy in Europe to provide the best solutions and services for its dealer network to make them fully competitive in an increasingly busy global market."
The new used equipment platform is active and can be viewed here: www.useddevelon.eu
