Grass seed brand
Johnsons Lawn Seed will unveil a major breakthrough in seed technology at Glee
– revealing the solution to a lawncare problem that consumers have been craving
for decades.
The much-anticipated
launch is the result of over 670 individual tests carried out by DLF Seeds, the
parent company of Johnsons Lawn Seed, which pumps €14million into research and
development every year.
Johnsons Lawn Seed
will also take the wraps off a second development in seed technology that will
help gardeners to establish a new lawn quickly, even when conditions for sowing
and establishment are less than ideal.
Johnsons Lawn Seed’s
consumer manager, Guy Jenkins, said: “These two launches will raise the bar for
the lawncare sector, showcasing rock solid research and development work that
has brought genuine innovation to market. The resulting two launches will help
retailers to drive growth in the lawncare category while providing consumers
with top-quality products, underpinned by scientific research.”
Find the
DLF/Johnsons Lawn Seed team on their stand 8B50-C51.
