Agrovista Amenity has announced the appointment of Paul Matthew as its newest Amenity Specialist, bringing with him decades of hands-on experience across golf, sports turf, and stadium management.
Paul’s role will primarily focus on stadia and sports facilities, an area in which he has extensive expertise.
“My role is going to be primarily stadia, just due to my background as a groundsman,” he explained. “There are so many stadiums, sports grounds and pitches across the country, and it’s something I’m very familiar with and passionate about.”
Paul joins Agrovista Amenity following a distinguished career that began in greenkeeping before moving into high-level sports turf management. He started as an apprentice greenkeeper at Windyhill Golf Club in 1990, before progressing to Deputy Course Manager.
After a brief period as Deputy Head Greenkeeper at Hardgate Golf Club, Paul became a Golf Machinery Demonstrator for Scottish Grass Machinery - an experience that helped him gain valuable insight into turf equipment and product support.
He went on to spend over a decade working at some of the UK’s most recognised football clubs, including senior positions at Glasgow Rangers and Wolverhampton Wanderers, and Head Groundsman at Motherwell FC. Paul also has experience in the sales sector, having served as Area Sales Manager at Nairn Brown, a leading machinery dealer, and most recently as Sales Advisor for North Grow Lighting.
Reflecting on his move to Agrovista Amenity, Paul said: “I received a message from Sam Honeyborne, Agrovista UK’s Senior Amenity Manager, inviting me for a coffee in Edinburgh - and it turned out to be much more than a coffee! I was actually offered a position at Agrovista about four or five years ago, but I wasn’t ready to leave my role at Motherwell then. When the opportunity came around again, I met with Sam and John Marland (Head of Amenity), and after a really relaxed chat, I was delighted to be offered the job. I’m so thankful for that and want to repay the faith they’ve shown in me.”
Paul added that it already feels like a natural fit: “You can tell straight away this is a company with a great support network - everyone’s been so welcoming. It’s a huge company with so much knowledge to tap into. I want to take all my experience from being a groundsman and combine it with the technical expertise that comes from being on this side of the industry. My goal is to be known as Paul from Agrovista, not just Paul the ex-groundsman - and to help customers get the best out of their surfaces with that blend of practical and technical knowledge.”
Paul will work closely alongside Ramsay MacGregor, Agrovista Amenity’s long-standing Amenity Specialist for Scotland. Speaking about the appointment, Ramsay said: “We are delighted to have Paul starting with us. He brings a vast amount of industry experience, and his knowledge of stadia and golf is impressive. We’re really looking forward to working with him going forward.”
With his extensive practical background and passion for the turfcare industry, Paul’s appointment further strengthens Agrovista Amenity’s presence in Scotland and its continued commitment to providing expert support across all areas of the sports turf and amenity sector.
