ESP Play expands UK reach with strategic London sales hire

ESP Play, the UK’s leading playground specialist, has boosted its national growth strategy with the appointment of Robert Williams as Regional Sales Manager for London.

This strategic hire highlights ESP Play’s commitment to delivering innovative, inclusive and high-quality play environments that inspire children and enrich communities across the UK.

Robert, who will also oversee the Home Counties, joins ESP Play with nearly a decade of experience at Creative Play UK. He brings extensive industry knowledge and a passion for designing play areas that make a meaningful impact on children’s lives.

In his new role, he will focus on driving sales growth, fostering partnerships with schools, councils and housing developers in supporting ESP Play’s mission to create engaging and imaginative play spaces.

Robert said: “This is not just another sales role - it’s about enriching children’s lives and supporting communities by delivering exceptional play environments. There’s nothing more rewarding than seeing the joy these spaces bring to children and the positive impact they have on their development.”

Andrew Wood, Managing Director of ESP Play, added: “Bringing Robert on board is a pivotal moment for ESP Play. His extensive experience and dedication align perfectly with our core values.

“Expanding our presence in the South means we can better serve communities across the UK and continue to set the standard for play innovation.”

Robert’s appointment signals ESP Play’s unwavering focus on growth and its vision of creating inspiring, inclusive and accessible play spaces for children everywhere.

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